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Advanced Rotator Cuff Therapy

Rotator Cuff Injury Treatment

Shoulder Injury

Superior Healing Solutions For
Serious Rotator Cuff Injuries

You don't have to suffer. You don't have to wait.

  • You can reduce the pain and swelling.
  • You can heal quickly.

You simply need the right treatment.

One Super Important Fact:


Surgery should never be the first recommendation for a Torn Rotator Cuff. The products and treatments discussed below ARE intended to prevent, treat and cure, torn rotator cuff injuries and their related pain. The products below are FDA Registered Medical Devices for Professional in Home Therapy.

Rapid Recovery for Rotator Cuff Injuries


The reason Rotator Cuff injuries involve chronic re-injury is because even the slightest movement can wipe out all of the healing you've done. Treatment alone won't protect against re-injury. If you want to heal as quickly and completely as possible, you need to rest your shoulder and, and you need a proactive solution. You need the same tools that professional athletes use. You need the King Brand® BFST® Wrap and KB Wide Support Tape.


The Ultimate Solution:


If you really want to get better, here's exactly what you need to do.

  • Do a BFST® treatment first thing every morning. Do 2 or 3 more BFST® treatments throughout the day. This will help you heal quickly.
  • Avoid re-straining the injury as much as possible. KB Wide Tape is a must. The Accessory Sling can help by immobilizing your shoulder and arm.
  • Wear a ColdCure® Wrap as much as possible to relieve your pain and swelling and protect your Rotator Cuff from further damage.

Do this and your Rotator Cuff can truly heal - finally.


Doctors Know - Blood Flow is Essential.


You don't have to wait for endless months in pain. You can heal your Rotator Cuff Injury much more quickly with the right treatment.


King Brand Healthcare Products® are the innovators of Blood Flow Stimulation Therapy™ (BFST®). For a torn rotator cuff, blood flow is the most critical element in rapid recovery. Enhanced blood flow brings oxygen and nutrient rich blood to the area - a requirement for the body to heal itself. Unfortunately, an injured shoulder at rest often has restricted blood flow which in turn limits the body's ability to heal. Physical activity will promote blood flow but all too often it also results in small but frequent re-injury which extends the healing time and greatly increases the amount of scar tissue that develops. With a King Brand® BFST® rotator cuff therapy device, blood flow can be stimulated in the injured area while the patient is at rest. With improved blood flow and without physical activity and the risk of re-injury, patients can recover from their torn rotator cuff injury at surprisingly rapid rates.


Cold Compression is Essential for Managing Pain


King Brand ColdCure Shoulder

To minimize pain and swelling, complete a ColdCure® treatment any time your pain level increases, or if you have been active. The ColdCure® Shoulder Wrap provides superior relief of the swelling and pain that comes with Rotator Cuff Injuries. ColdCure® Shoulder Wraps use cold and compression together, because cold and compression are the two things you need to eliminate pain and swelling as quickly and effectively as possible. The application of cold compression must be uniform and complete if it's going to work the best, and this is why the ColdCure® Shoulder Wrap has been custom designed to perfectly fit the entire rotator cuff, to ensure that your injury receives a complete and even distribution of cooling power.

Protect Your Shoulder Between Treatments


King Brand Support Tape

When you're not doing treatments with your BFST® and ColdCure® wrap, your injured tissue is vulnerable to further damage. KB Wide Support Tape is critical in preventing re-injury. You're going to be amazed at how a simple roll of Tape will stop the sharp pains when you move the wrong way. To recover, you need to stop that painful re-injury process. You don't want to re-injure your fragile tissue and make your Rotator Cuff injury worse. Apply KB Support Tape every morning to provide your Rotator Cuff with support and protection.


Why does Support Tape work? Our skin is soft and elastic and can stretch much more than the tissue underneath. When you apply KB Support Tape to your skin, it becomes a much more rigid surface than before, serving to limit how much the skin can stretch. The Tape makes your skin a source of outside support to hold your tissue in place from above, helping you avoid re-injury. That's why we call it armor for your injury.


Professional athletes tape their injuries all the time. KB Support Tape provides safe, high grade, optimal armor for your injury. It is made from the highest quality, hospital grade, biocompatible materials which most sports tapes are not. KB Tape is 100% KB Quality.


You're Ready To Go


When you entered our site, a Shoulder ColdCure®, Shoulder BFST® medical device, and a roll of KB Support Tape were automatically put into your shopping cart. What's in your cart now are the three things you need to stop the pain and speed the healing of your Rotator Cuff Injury.


Most people find King Brand is the best online experience ever. Our products are simply the best treatment for Rotator Cuff Injuries. Delivery is fast. Our staff are incredibly knowledgeable and helpful. We do everything we can to help you.


Free Professional Consulting - Treatment Advisors Are Waiting For Your Call


Professional Consulting

Don't know if you are suffering from a Rotator Cuff Injury? As Treatment Advisors, they can recommend what products will best suit your shoulder pain. Our Advisors are extremely knowledgeable when it comes to Rotator Cuff Injuries and general shoulder pain. They are also thoroughly trained on BFST® and ColdCure® technology and treatments. They can even help you create a treatment plan that is specific to your schedule. The free professional consulting services of our King Brand® Advisors comes included with every BFST® and ColdCure® Wrap purchase. This is a huge bonus in terms of your treatments and recovery. Our Advisors spend all day helping people like you through every phase of their recovery.


One of our Treatment Advisors will contact you a few days after your order has been delivered to see how you are doing and answer any questions you may have. While one of our Advisors will follow up with you directly, you are welcome to contact us any time. We truly care about your recovery.


Why do we care? We're an American Company helping Americans in need. A little kindness can go a long way. You're injured, and in pain. We get that. That's why our Treatment Advisors are here for you seven days a week. As a King Brand® customer, you can be confident that you are ordering from a US company that produces and ships FDA Registered Medical Devices within the United States and will be delivered to you quickly. You will be receiving a high quality medical devices that will continue to work for years to come. We want to help you get better as quickly as possible - whether or not you purchase our products.

I started using the BFST shoulder wrap on both shoulders on May 31st for rotator cuff injuries. It is June 7th. The crackling noises are almost gone, the arm weakness is subsiding and the sharp pains are almost completely gone. This is a weeks time! Wow. Love this technology. Thank you and Many blessings!

Customer: 18477680ColdCure Side Shoulder | BFST Side Shoulder | Accessory SlingJune 08, 2020

BFST® Devices are Electrical Medical Appliances that
actively stimulate blood flow in injured tissue.

BFST® devices are powered, Class II Medical Devices to help you heal.

Blood flow is the most critical element in rapid recovery. Unfortunately, an injured shoulder at rest has seriously impaired blood flow, which won't help the healing process move along any faster. If you want to heal as quickly and completely as possible, you need the BFST® Shoulder Wrap. BFST® treatments will bring high quality, healthy blood flow to your Rotator Cuff injury, creating an ideal environment for healing.


BFST® treatments are very pleasant and relaxing. You may feel some warmth and/or a slight tingling sensation as a result of the increase in blood flow. Each treatment takes 20 minutes. We recommend you do 3-4 treatments per day. The effects of each treatment last for up to 4 hours so it's best to spread your treatments out over the course of the day.

BFST Shoulder Wrap

Do one treatment first thing in the morning, a treatment in the afternoon, another treatment in the evening and the last treatment of the day right before bed for optimal results.


Avoiding re-injury is fundamental to rapid recovery. Between treatments you can remove the wrap, but the BFST® Shoulder Wrap can be worn even when you're not doing treatments, to help protect and support your Rotator Cuff. For additional protection and support you can also get an accessory sling which attaches to the wrap to provide giving you the ultimate protection and relief. Wearing your wrap between treatments will also act as a reminder of your injury, and this goes a long way towards shortening your recovery time.


Dealing With Pain - Consult with us for Free!


Treatment Without Drugs

With Rotator Cuff Injuries sharp stabbing pains can frequently be felt when you move your arm the wrong way, and it causes us to rely heavily on pain killers. But honestly, pain killers are not your friend. It is understandable that you are looking for the relief from pain. Remember, though, the pain is there to stop us from hurting the area further. The pain is your body saying please stop doing that! While pain killers are a welcome relief, they can be dangerous to take when you're active. Pain killers can completely block the pain signal, making you unaware of any further damage you could be doing to your shoulder. Pain killers should be restricted to times of rest.


Rotator Cuff Treatment Without Drugs

When it comes to pain killers, some products are much more effective than others. Some can actually help your injury when used correctly and others will only make it worse. According to the National Institute of Health, our own government body tells us that Acetaminophen overdose is the leading cause for calls to Poison Control Centers (>100,000/year) and accounts for more than 56,000 emergency room visits. And acetaminophen (Tylenol) won't help you get better one bit. It only puts you at risk of more injury. If you want help choosing the right pain killer and want advice on how to use it more safely and correctly, give us a call at 1-844-400-2525. We will give you excellent guidance. No charge. No purchase necessary.


To maximize healing and minimize pain and swelling, complete a BFST® treatment right before bed. We can give you advice on medication you can take to reduce the pain and help you heal while you sleep. The BFST® treatment will work towards healing while you sleep, and the medication will work to relieve the pain and inflammation so that you can experience restful sleep. During the day, ColdCure® treatments are the best choice to continue to reduce inflammation while you are active. Our medical grade injury tape, KB Support Tape, is excellent for reducing reinjury and pain when you need to be active as well. If you're in pain, give us a call now for free advice 1-844-400-2525.

I think it's working. Yesterday was the first day that I didn't have to take pain relievers to get through the day. Tell your staff that they are thoughtful, curious and professional. These are amazing products. I am thrilled I found you guys

Customer: Private RegistrationBFST Side Shoulder Aug 27, 2019

ColdCure® Devices Reduce Pain and Swelling.

ColdCure® Devices are NOT typical cold or ice packs.

Cold and compression are the two things you need to relieve your Rotator Cuff injury's pain and swelling as quickly as possible. The ColdCure® Shoulder Wrap provides firm, even cold compression for superior treatment of Rotator Cuff injuries. To be as effective as possible, the compression needs to be uniform and complete, and ColdCure® Shoulder Wraps provide precisely that.


ColdCure® Wraps are designed to address the need for a cold compression device that does not freeze the skin or underlying tissue. Our gel packs pose no threat of cold burns. This makes them much safer to use than other products that use ice, which can cause the skin to freeze, leading to permanent damage. ColdCure® gel packs are completely safe to use for extended treatment durations, meaning faster relief of pain and swelling. Our ColdCure® technology is a huge improvement on regular ice packs.


Regular gel packs are notorious for having hot and cold spots, our XC RigiGel® packs distribute cold energy evenly throughout the entire gel pack. When cold pressure is applied to an injury, the gel starts to warm up in that specific spot faster than the rest of the pack. The energy in our gel packs is transferred from the cold spots to the warm spots much more effectively. This is a valuable improvement as your injury will receive a consistent cold treatments, every time. The temperature balancing power of this gel formula is unmatched.


The ColdCure® Shoulder Wrap comes with 3 swappable gel packs that are specially designed for the shape of the shoulder. These gel packs are soft and flexible and mold to the shape of your shoulder, even when frozen. The gel formula inside the pack stays in place at all times. It doesn't move around like other gel formulas, even under heavy pressure for long periods of time. The gel packs are inserted inside the wrap one at a time, so you can have one inside the wrap for treatment and the other two charging in the freezer. This makes it very easy to keep your therapy going throughout the day.


XC Gel® packs have 2 different colored sides: a white side and a gold side. Both sides will provide you with all the same benefits that our high-performance XC RigiGel® has to offer. XC Gel® packs can be inserted inside the wrap with the white side facing towards your shoulder or away from your shoulder since they are not side specific.


KB Support Tape - Use All Day During Work & Play


KB Tape Wide
$19.95
Add to Cart

KB Support Tape provides lightweight, comfortable compression to relieve your swelling throughout the day. It also helps to prevent re-injury by giving your healing tissue targeted support and protection, without restricting your range of motion.


KB Support Tape is available in 2 different sizes: 2 inches wide and 3 inches wide. For treating the most stubborn Rotator Cuff Injuries, we recommend the 3 inch wide Tape for Rotator Cuff Injuries. The 3 inch tape comes in both Beige and Black. There is no functional difference between the colors; they just allow you to express your personal style.


Rotator Cuff Tape Application

The 3 inch Wide Tape is ideal for customizing the Tape to your Rotator Cuff area. You can cut the Tape into a variety of lengths and sizes to achieve a completely unique application for your Rotator Cuff. Each box contains 1 Continuous Roll of KB Support Tape that's 3 inches wide and 16 feet long.


The image on the leftabove is only an example of a Rotator Cuff taping application. We encourage you to try various taping applications in order to find the one that works best for your Injury. You should always use the pain as a guide when taping. If you feel pain in a specific area of your shoulder, apply the Tape there.


The Medical Tape Advantage


What sets KB Support Tape apart from the rest? It's not athletic tape, it's medical tape. This means our Tape is manufactured to ISO 10993 standards, which ensures that our Tape is made from extremely safe, biocompatible materials. Our Tape is actually made from safer materials than most baby products, including diapers, toys and clothes. Don't let the big brand tapes fool you. Most of them are made from toxic materials, because there are no standards for athletic tape. Some big brand tape glues even contain carcinogenic ingredients. At King Brand®, your health and safety are of utmost importance, which is why KB Support Tape is manufactured to such high standards.


I just wanted to pay compliments to the Customer Service Rep (Sarah). She was a great help this Evening with our questions. So calm and informative. She is a credit to King Brand. Please thank her for us.

Customer: Private RegistrationBFST Knee | ColdCure Knee July 30, 2020

Make Your Treatments Mobile


With the BFST® Battery Pack


This Rechargeable Battery Pack is designed to make your BFST® Wrap completely mobile. It attaches anywhere on your wrap and lasts for a minimum of 10-15 treatments, depending on what level you're on. This means you can do your treatments wherever you go! You can do treatments in the car, at work, or while you're doing chores around the house, all without being plugged in. Use it wherever the day takes you.


The Battery Pack is easily charged using your BFST® power supply. The indicator lights on the Battery let you know when it needs to be charged again. It takes approximately 4 hours to achieve a full charge when the Battery is at 0%.


The Battery Pack makes it so much simpler to get in your 3-4 BFST® treatments per day, because you don't have to wait around while you're plugged into an outlet anymore.


*The Rechargeable Battery Pack is specifically designed to work with your BFST® Shoulder Wrap. Your BFST® Wrap comes with the components you need for treatments and to charge the Battery.


Optional Accessory Sling to Immobilize Your Shoulder


If you want your Rotator Cuff to heal as quickly as possible, you need to try to immobilize it completely. Immobilizing the Rotator Cuff is extremely difficult though, as even the smallest movements can lead to further damage. That's why we designed the Accessory Sling. The Accessory Sling can be attached to your BFST® or ColdCure® Shoulder Wrap, to help immobilize your shoulder and arm. Limiting movement of the injured area helps to prevent re-injury and greatly contributes to a faster healing time.


The Accessory Sling also does a great job of taking the weight of your arm off your injured shoulder. Taking the tension off your shoulder is a huge relief, and also helps to further prevent re-injury.


The Accessory Sling is completely customizable to suit your specific needs and can stick anywhere on your Shoulder Wrap. You can wear it on your right or left arm for complete immobilization of your shoulder. This is a unique product as it allows you to have your arm in a sling while you treat your shoulder with blood flow or cold therapy at the same time.


Please note that the Accessory Sling cannot be used on its own or with any products other than the BFST® and ColdCure® Shoulder Wraps.

Track Your Symptoms and Treatments


Do you want to find out how well you are recovering from your Rotator Cuff Injury? Track your Symptoms and Treatments using our Symptom Tracker. Have questions? You can now request a Trained Treatment Advisor to reach out to you to answer any questions you might have about your treatments, recovery, symptoms and much more.


Click here for more information on King Brand® Symptom Tracker

Medical Function - BFST® Wrap - Accelerated Healing




As an FDA Registered Class II medical device, the BFST® Wrap meets very high standards of quality, safety and efficacy. In order to keep you safe and ensure effective treatments, the BFST® device complies with hundreds of pages of regulations and standards. Even though BFST® Wraps are high quality medical grade devices, they are still available to the public to buy and use at home, just like lower quality consumer goods.


The Blood Flow Stimulation Therapy® Wrap is designed to promote blood flow in injured tissue below the dermal (fat and skin) layer. Utilizing our proprietary Energy Web®, specially controlled and incredibly safe, low levels of EMR energy envelop your Rotator Cuff and stimulate blood flow in the soft tissue deep beneath the skin. The resulting stimulation brings oxygen and nutrient-rich blood to the injured area, accelerating the healing process.


BFST® Wraps come with a 3 level power controller. Everyone should start their treatments on Level 1 and work their way through the levels gradually as they heal. Proceeding immediately to Level 2 or 3 will not speed up your healing time. You need to condition the body first.


BFST Power Controller

During your first treatments on Level 1, your Rotator Cuff and the area surrounding it will feel quite warm. This is because at first, your circulation is poor. The more treatments you do, the less warming sensation you will feel. This is good. As the warmth lessens from treatment to treatment, this is an indication that your circulation is improving. Better circulation means more blood flow all the time, not just during treatments. This is the goal. When you feel very little warmth during a treatment, it is time to move up to the next power level. Don't rush it though, more heat does not mean better treatment. In fact, less heat means better treatment, so take your time moving up in levels.


When it comes to therapeutic benefits, BFST® Wraps are far superior to heating pads. BFST® Wraps work to heal your injury by bringing additional blood flow to your damaged tissues, deep below the skin. All heating pads do is bring blood to the surface of your skin, making it hot to the touch. This doesn't do anything to heal the injury. There is a huge difference between a BFST® Wrap and a heating pad.


The BFST® Shoulder device comes with the Energy Web® inserted inside a soft, comfortable neoprene wrap. The wrap shapes the Energy Web® to mold perfectly over the top of your shoulder, for coverage of the entire Rotator Cuff. This also ensures that there is an even distribution of energy over the injured area. The 3 Extension Straps included with the Shoulder Wrap allow you to find the right fit for your body. The BFST® Shoulder Wrap is designed to be worn even after treatment. Simply unplug the device from the outlet and further tighten the straps.

So far, it is excellent. I have made great strides in the 4 days that I've been using it. Things have improved immensely. I just can't thank you enough for this. The BFST feels great when it's on. It is amazing and I definitely will recommend this to others.

Customer: 12167601BFST Shoulder |ColdCure Shoulder Sept 07, 2018

Medical Function - ColdCure® Wrap - Extreme Pain Relief



The ColdCure® Shoulder Wrap is a medical grade cold compression wrap designed for home use. Cold and compression applied to an injured Rotator Cuff immediately reduces the risk of further damage from excessive swelling. Doctors and Therapists agree that controlling swelling is a fundamental part of reducing long term permanent damage resulting from soft tissue injuries. As an FDA Registered Class I medical device, the ColdCure® Wrap exceeds all government and health agency regulatory requirements for cold therapy, specifically for use in treating soft tissue injuries.


ColdCure® RigiGel® packs are much safer and more effective than ice and products that use mushy blue gel. Why? Because RigiGel® packs are like ice, but they stay at 0°C / 32°F. While they may start at about -20°C / -4°F straight from the freezer, after a few minutes they will go to 0°C / 32°F and stay at 0°C / 32°F for a long time. ColdCure Stays at a Safe Temperature This is the ideal temperature for cold therapy, because it's cold enough to relieve your pain and swelling, but safe enough to not cause cold burns. Ice and blue gel packs will also start at -20°C / -4°F and rapidly go to 0°C / 32°F, but their temperature keeps rising quickly, instead of staying in the safe, effective zone of 0°C / 32°F. The XC Gel® danger zone is very small, but the benefits are huge.


While XC Gel® packs are designed to be stored in the freezer, you can store them in the fridge if you find them too cold from the freezer. Not all freezers are the same. If you find that the gel is too stiff from the freezer, leave it out for 1-2 minutes before inserting it inside the wrap. When the pack is soft enough to bend, it's ready to use for treatment.


Rest Cold Compression Elevation

Most people think that RICE - Rest, Ice, Compression & Elevation - is the correct formula to follow when treating a soft tissue injury. The truth is that temperatures below freezing can be too cold to effectively relieve pain and swelling. And these temperatures can also be dangerous. Ice can actually freeze your skin and numb your nerves, causing 'cold burns' and even permanent damage to your underlying tissue. The proper solution is RCCE® - Rest, Cold, Compression & Elevation. We don't want to apply ice, we want to apply cold that is just above freezing. Yes, you want cold - and lots of it - but not so cold that it is below the freezing point of water.


Our XC Gel® packs contain 10x more gel per lb than other packs, for maximum coverage of your Rotator Cuff. When stored in the freezer, our XC Gel® packs have 3x more cooling power per lb than standard gel packs. This means faster relief of pain and swelling. It also means longer treatment times without having to swap the gel packs as often. Bigger packs with more gel inside, plus superior cooling power, equals an overall better, more effective treatment.


ColdCure® Shoulder gel packs are custom designed to conform to the shoulder, so you get an even distribution of cooling power over your Rotator Cuff. Every one of our ColdCure® Wraps comes with specifically designed gel packs for the body part they're intended to treat. Every body part is uniquely shaped, which is why every one of our gel packs is uniquely shaped too. This product has 100% been designed to treat Rotator Cuff injuries.


Combination Therapy
BFST® + ColdCure® Treatments


BFST® for Rapid Healing
ColdCure® for Pain & Swelling
KB Tape to Prevent Re-Injury

Combination Therapy means using ColdCure® and BFST® in combination by alternating treatments, as well as using KB Support Tape between your treatments. Combination Therapy is much more effective than using just one product or the other. This is because you're getting the pain and swelling relief of ColdCure®, the healing benefits of BFST®, and the protection and re-injury prevention of KB Support Tape, resulting in the absolute best treatment for your Rotator Cuff injury.


Step 1: Reduce Swelling and Inflammation


A very important part of treating your Rotator Cuff Injury is to use your ColdCure® Wrap to help reduce not only the visible swelling you may see on the surface, but also the inflammation you may have and cannot see, deep down in the soft tissue. You can use it several times a day. Use it anytime you want pain relief and after any significant exercise of your shoulder, even if it doesn't hurt afterward.


You should rely more heavily on ColdCure® treatments immediately after exercise because the inflammation will continue to re-develop when you are active. Being aggressive with back to back cold treatments after exercise will give your body a chance to get ahead of the inflammation, and prepare your Rotator Cuff for the blood flow that's needed to help heal quickly.


Step 2: Heal Your Injury


Introduce your BFST® treatments at your less active times of day and before significant exercise. Keep your swelling and inflammation under control with ColdCure® but do not use ColdCure® and BFST® close together. Use BFST® in the morning, before bed, and after longer periods of resting your injury. When doing your treatments, you should only feel a slight warming sensation. At any time if it feels HOT or uncomfortable, discontinue use as you still have too much inflammation and swelling to complete a treatment.


Each BFST® Treatment will last only 20 minutes, but the increase in blood flow will last up to four hours. Ideally your treatments should be spaced out throughout the day, so you can promote good blood flow all day long. If you can't do 3-4 treatments a day, your two most important treatments are first thing in the morning, and right before you go to bed. This will ensure that you have a great start to your day and you can rest well at night.


If you are planning on being active throughout the day, complete a BFST® treatment before any type of physical activity. It can be as simple as going for a walk. Always assess how you are feeling after your activity, as there's a chance you may need to apply your ColdCure® to treat any new inflammation generated during your activities.


The goal with your BFST® Treatments is not to increase on the levels as quickly as possible, but to condition your circulatory system to allow for the much needed increased blood flow. Staying on the lowest level to where you feel any warmth - remember it's just a slight warmth - will be the most effective way to start healing your Rotator Cuff. When can you move up to the next level? You can move up in levels when you feel barely any warmth from the wrap at all. This means that you've successfully conditioned your circulation and you're ready to move up. Some people can move up in a few weeks, some people it takes a lot longer. It just depends on how well your body adjusts to the increase in blood flow.


Step 3: Treat Flare-Ups - Timing is Important


Combination Therapy

Do a ColdCure® treatment any time you experience a pain flare-up or after any physical activity to prevent further injury and reduce swelling and inflammation. Remember, staying on top of your inflammation will allow you to complete more BFST® treatments throughout the day.


Wait 30-45 minutes after your ColdCure® treatment before doing another BFST® treatment. This time will allow the blood flow and body temperature to regulate again. Refrain from using ColdCure® within the 4 hours following your 20 minute BFST® treatment, unless you notice an increase in pain during your BFST® Treatment.


ColdCure® treatments will slow down the blood flow, which isn't ideal, but sometimes necessary to relieve the swelling and inflammation generated. The BFST® will increase your blood flow which is important for faster healing.


Step 4: Use KB Support Tape


KB Support Tape is very important to help with your injury recovery. As you move throughout the day, your skin and your tendons move with you. Using the KB Support Tape over your injury will make your skin less flexible - therefore protecting your injury - without restricting your range of motion. KB Support Tape can be used at the same time as your BFST® and ColdCure® Treatments without any issues, but try to have your first BFST® treatment of the day without the KB Support Tape applied. After your BFST® treatment has been completed, then apply the tape. Removing the tape before the last BFST® treatment of the day will provide the best results.


Step 5: Complete the Healing Process


Even once the pain is gone, your Rotator Cuff may only be 20% or 30% healed. The healing process takes much longer than most people realize. (You can click here for the full story.) If you want your Rotator Cuff to heal completely, you need to continue doing BFST® treatments for several months after the pain is gone. Do a BFST® treatment before you do any physical activity. This will act as a warm up for your circulatory system. You should also continue taping your Rotator Cuff to help prevent re-injury.


Click here for more information about Combination Therapy


What It Means to Shop SMART with King Brand®


Shop Smart with KB

What you expect and deserve:


  • Lowest Price. You are buying direct from the manufacturer.
  • Fast Delivery. Products ship right away and are delivered within 1-2 business days with Express Shipping.
  • Outstanding Service. If you have an issue, we'll take care of you. We're better than Amazon.
  • Money Back Guarantee.
  • Incredible Results.

What you get but don't expect:


  • FREE treatment advice and counseling.
  • Thousands of real, honest testimonials.
  • We follow-up with you to make sure your treatment is successful.
  • A patient safety record that is the envy of the industry.
  • The exact same devices used by multi-million dollar professional athletes.
  • Registered, hospital grade, orthopedic medical devices.
  • 10+ years of experience and history, constantly improving our products.
  • The best experience you've ever had ordering online.



King Brand® Quality


Quality Guaranteed

King Brand® soft tissue rehabilitation medical products are the #1 choice by top Athletic Therapists and Medical Practitioners worldwide. We provide guaranteed results and customer satisfaction. Like all King Brand® products, there simply isn't a better performing option. All King Brand® products come with a 100% satisfaction guarantee. Try our products and if you are not completely impressed, you can send them back for a full refund. We know you will love them though because thousands of people already use them and rave about the results.


Click here to see our Customer Testimonials

The King Brand® products shown are FDA Registered medical devices. That is not all. They have also been registered with Health Canada which means they have received twice as much review.


FDA and Health Canada Registration does not mean that we fill out a form to become Registered. Our claims are quite significant, and because of these claims the government agencies visit for week-long inspections to ensure that the end user is always receiving the safest effective medical devices we can offer. With two different countries of regulators this means our products get twice the oversight, ensuring exceptional quality and performance.


It is not required but we are also ISO-13485 compliant. This enforces standards are established by the International Standards Organization for global manufacturers of medical devices.


It is not required by any regulator, but we use only the safest materials in our products. ISO-10993 regulation ensures that our products are made from higher quality materials than most baby products, including diapers. This is the highest bio-compatibility safety standard in the world. This is the highest hospital grade - think Intensive Care and Operating Rooms. Our materials go through ISO-10993 testing to ensure they are safe for you. No consumer products are produced to this high standard.


King Brand products are, in fact, hospital grade through and through. ISO-60601 is the International Standard for Medical Device safety from an electrical standpoint. In spite of the BFST® being an electrical device, BFST® can be used in hospital emergency rooms and operating rooms without affecting other equipment. You can use any medical device with a BFST® and neither device will know the other one is there. This is a very tough standard to meet, but we do it and you benefit.


King Brand products meet over 20 different safety and quality standards that are not required even for medical devices and FDA registration. If we think there is anything that can be done to make our products safer and more effective, we have done it. That is the approach to everything we do and that is why our company and products are so highly regarded.


Click here for more information on our FDA Registration
Note from KB WebMaster - The text below is primarily intended to assist with Google properly classifying this page content. To learn more about our products please visit our website.<br>For Rotator Cuff Braces, your best option is a ColdCure wrap. A Rotator cuff Brace supports the shoulder but does not help with pain and swelling like a coldcure wrap does. shoulder injuries plague many people. A bad Rotator Cuff injury causes shoulder pain. There are many symptoms of shoulder pain caused by Rotator cuff injuries. For shoulder braces, you're better to buy a ColdCure Wrap. Rotator cuff exerecises stimulate blood flow, but rotator cuff exercises can also lead to more injury because of strain the excercise motion puts on the rotator cuff muscles. BFST products promote bloodflow just like exercises and rotator cuff stretches only without the risk of re-injury. Treatment for a Rotator Cuff injury will cause your shoulder pain to improve and your Rotator Cuff injury to heal. There's no doubt that to heal Rotator Cuff injuries quickly you need BFST treatments. Coldcure will help with shoulder pain. You can cure shoulder pain and a Rotator Cuff injury with BFST and coldcure technology. So, if you want to heal your injured Rotator quickly, you need BFST. If you want to treat pain Cause by an injured Rotator Cuff you need coldcure. Rotator Cuff injury symptoms are shoulder pain and a lessened ability to use your arm. Some Rotator Cuff injuries require surgery. This heals the injured Rotator Cuff but the pain in your Rotator Cuff after surgery can be severe. Rotator Cuff surgery recovery time can also be long and painful. The best Rotator Cuff injury treatment is BFST. The best Rotator Cuff injury treatment is coldcure. These wraps are incredible. They feel comfortable. They work.